LENOX stays hungry with an unwavering passion for superior performance. The spirit of the wolf is brought to life through sharpness, precision, and accuracy. This LENOX brand revitalization sets the stage to further dominate the competition with industry-leading innovation and a hunger to never settle. The creative concept, Primal Parallel, draws visual parallels between the wolf and LENOX products.
LENOX Always Hungry — Campaign Launch
LENOX Always Hungry — Pack Leader :10
LENOX Always Hungry — Unleash :10
LENOX Always Hungry — Spirit :20
LENOX Always Hungry — True :15
